Our Brand

What is La Salle Prep’s brand?

Our brand is a story that is always being told. When we say “brand,” most immediately think about logos or an identity system. But the brand of an organization is much more- it’s an entire structure: the images, primary messaging and way of thinking for any organization.

Why does it matter?

Branding is about creating a feeling. We want our students to walk on to campus and let it evoke feelings of pride, a strong sense of place and a clarity of purpose. It is essential, therefore, that all of us thoroughly understand the brand image we articulate in every channel of communication. These branding guidelines will ensure our brand is used and communicated with consistency and quality.

Let's get started!

You can download our branding guide, logos, and other branding assets here. If you have any questions, please contact us at communications@lsprep.org.